It’s Only Natural To Get Your Pujols’ Confused
While I’m not much of a salesman in the world of online auction houses, I’d have to believe that one of the key selling points is not to lay out a description of your item that mangles the name you’re trying to sell.
In other words, if you’re trying to sell a jersey featuring the name and number of one of the greatest Cardinals players in franchise history, you probably don’t want to advertise that under the wrong name.
To make matters worse, there actually was a Luis Pujols who spent most his time playing with the Astros in the 70′s and 80′s. So consumers have to ask the question – am I getting an Albert Pujols jersey or am I getting some weird fantasy throwback of the real Luis Pujols?
In the movie Glengarry Glen Ross, Alec Baldwin lays out the golden rule for a sales person – ABC. Always be closing. We have to conclude that this maverick eBay merchant is throwing out the amendment to that rule. Call it ABCEIYHNIWYS – Always be closing… even if you have no idea what you’re selling.