Last week, we showed some pictures and video of Floyd Mayweather appearing at WWE No Way Out on pay-per-view. Since that time, a match between Mayweather and the Big Show has been made "official". A $20 million payday awaits the undefeated WBC welterweight champion when he takes on Big Show as part of WWE’s “WrestleMania XXIV” at Citrus Bowl in Orlando, Fla., on March 30.
“[Mayweather said] Wrestling takes care of business right on the spot. Whatever they say they’re going to do, they do it right on the spot. There’s no waiting three, four, five months. Quick results, quick money. Quick big money, too.”
For hypothetical's sake, let's say 200,000 new fans buy WrestleMania thanks to Mayweather's involvement, taking the number of WrestleMania buys to 1.4 million. The additional 200,000 buys would result in, at the least, $10.99 million, or a little more than half of what Mayweather is reportedly earning. That's because WrestleMania costs $54.95 this year, up from the $49.95 price tag of a year ago. However, if fans want to purchase the HD version, they're going to have to shell out $69.95. Some fans will - perhaps many of them - so the $10.9 million figure will be higher to an extent.
Even with conservative estimates like the ones above, the WWE could make $17 of the $20 million they're reportedly paying Mayweather, and still have 1.2 million pay per view purchases left over to generate some cash. Obviously with the addition of "non-wrestling" fans ordering the show, WWE will hope to extend their brand beyond the core audience just like they did with Mike Tyson ten years ago. In the long term, the deal has the potential to be highly beneficial.
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