Posts Tagged ‘2012 MLB Playoffs’


Meet the newest Cardinals marketing gimmick, The Infield Fly.

By Matt Sebek in Cardinals with 4 comments  Tags: , , ,
07
Oct
2012
infield-fly-thumb

The St. Louis Cardinals rarely shy away from an easy promotional opportunity. They saw the social (and financial) residuals from the success of the Rally Squirrel in 2011's playoff push and although the Cardinals only had one postseason game under their belt in 2012, the organization found their cash cow.

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